You dream of…
A booming business.
A big bank account.
Work-life balance.
Weekends off.
Never stepping foot in a cubicle again.
But let’s be real - most of the business advice you’ve heard over the years sounds like this:
• “my business is my baby”
• “create 15 target buyer personas”
• “offer discounts to make sales”
• “sleep when you’re dead”
I’d rather light my money on fire.
As a 10yr Marketing Director who simultaneously built a side hustle (now FT hustle) that’s made me over $1M in the last 3 years - I’ve cracked the code on balancing the woo and the work, building a business with boundaries.
Now it’s your turn.
as seen in
Forbes •
Today •
Huff Post •
Bridal Guide •
Green Wedding Shoes •
The Knot •
Susquehanna Style •
Brides •
Forbes • Today • Huff Post • Bridal Guide • Green Wedding Shoes • The Knot • Susquehanna Style • Brides •
your peers are killing it.
success stories from other coaching clients
What we do around here
new-school wedding pro education / community
To build a well-rounded wedding business, with consistent growth, requires ongoing learning. The choices for education in our industry are varied, can be overwhelming at best, and many require expensive travel or are niched to one topic or presenter…. so we created an alternative.
Vendor Club is a new way of providing vendors with the most up-to-date and need-to-know info featuring 12 experts over 12 months from across the industry. Share the room with six-and-seven figure wedding pros as they deep dive into their area of expertise. No gatekeeping - we’ll solicit questions from the community in advance and work through those and more!
Join at any time - you’ll have access to the chat boards and all replays of the 16 sessions throughout 2024. Topics for the first 6 months of the year include:
° Un-Fck your Finances with wedding industry tax / profit expert New Way Accounting
° SEO, GA, WFT? with wedding industry marketer Ava and the Bee
° Styled Shoot Scaries - secrets to shoots for profit with floral pro Ana from Wild Indigo
° The secrets to getting Published and Paid with Heather, PA Weddings Magazine publisher and editor
° From Published to Powerhouse - landing your name in major press with Taryn Blake
° Inside the Mind of a Venue Owner with the queen herself, The Venue CEO, Kate from Fetewell
° Being Booked Out with High End (and celeb) Clients with photographer Vicki from Garnet Dahlia
If you booked 1:1’s with these experts your cost would be almost $5000!!!! You can get ALL of it in Vendor Club for $63/month or $750 for the YEAR!
Venue consulting
No matter your stage in the process - from shovels in the dirt to weekends on the dance floor - you can learn from our experience being boots-on-the-ground in over 150 venues as well as the real-time feedback we are receiving from our couples about tours, inclusions and buying decisions.
We consult on:
° Building layout and features
° In-house inclusions, day-of hours and other features couples want
° Marketing and sales collateral audits
° Team growth, outsourcing and planner partnerships
° Website audits
° CRM, workflow, automation and onboarding procedures
° Venue pricing, policies and procedures
° Showcasing your space via shoots and social media
° Vendor connections to grow your network and get more referrals
° Style considerations, trends and long-term investments in your space
Consulting is done on a per-project basis for audits and hourly basis for 1:1 meetings / open discussion. Virtual and in-person visits are available for venues nationwide.
Individual consulting packages and rates will vary based on your needs.
1:1 vendor Coaching
The TBE team works with over 2000 vendors each year through weddings we plan. We collect real-time feedback on what todays clients like and really dislike! We also see hundreds of proposals, pricing guides, onboarding workflows (etc) across all vendor types, learning what works best and stands out amongst the crowd.
I have coached vendors from the pre-start up stage through seasoned professionals making their first SEVEN figures! While my career is in planning, most of my coaching clients are from other specialties (though I have a lot of planners in there too!)
Topics are custom to your needs and may include:
° Starting or scaling a business (note: this is not “how to use a camera” or “how to order flowers” - this is geared towards being a legitimate, insured business; startup marketing; early stage growth, etc)
° Marketing to next gen clientele
° Sales process (from contact to contract - moving clients from inquiry to booked!)
° Planner partnerships
° Getting on preferred lists
° Website and marketing collateral audits
° Expansion of services
° Growing a team
° Setting up proposals and packages
One 60-minute session - $425
Ability to cover 1-3 topics with actionable to-do list each session. Also opens you up to our network of pros and resources, including potential referrals to TBE clients!
—-Waitlist is currently 3-4 weeks out / inquire for exact availability—-
FORBES said I’m revolutionizing the industry…
I’m Taryn Blake - hustler by nature, forever-learner, loving hype woman and cut-through-the-bullshit truth teller.
Event planning was the side-hustle I fell into by accident. I had a cushy six-figure marketing career with two kids in daycare and I THOUGHT I was living the dream.
Then an unexpected pre-cancer diagnosis changed my entire mindset. Funny how being faced with losing everything makes you realize exactly what you want. I wanted more time with my kids. I wanted freedom and flexibility. And the proof was out there that I could make serious money MY way.
I quit my corporate gig and decided I’d figure it out.
In 2 years, I grew from a $40k side-hustle to over $375,000 in bookings each year — recently tipping over $1M in sales in 3 years! I’ve worked with venues and vendors from their dream, to their first day on the job, to their own first $1M in revenue!! My planning company (Taryn Blake Events) and staff of 8 have planned over 500 weddings and events, traveling across the US and abroad, welcoming clients from around the world .….and I work less than 10 saturdays a year!
My business supports my life - one where I put my two kids on and off the bus each day, vacation, cheer on the sidelines at youth sports, and go to bed x 10… #babygrandma
Here’s the fancy bio: I have a graduate degree in marketing and PR & and spent a decade working in director-level positions for multi-million dollar companies WHILE running a profitable business. Building things from scratch is in my blood. I’m here to help anyone who wants to come with me.
I’ve shared my mindset and expertise on stages across the US during my time in corporate and have had my work in some of the largest industry publications - including a Forbes, Brides, TODAY, Bridal Guide, WSJ, HuffPost and more.
My success is the result of not giving up. While I don’t know it all, I can confidently say I know how to get shit done. And if I can do it - you absolutely can too.
FRESH out of FREEBIES
You don’t need another PDF that’s gonna die in your download folder… Inquire here and get ready to celebrate all the way to the bank.